Thursday, December 3, 2015

Week 9 EOC: Synapsis

My web video is an advertisement for Guiseppe Zanotti's mens sneakers. The goal is to show that the boldness, prestige, and style of the shoe and brand will help men attract women. Women tent to flock towards men who have a nice sense of style just as they spend hundreds maybe even thousands on shoes or a handbag men can do the same. Men who purchase this product will gain the needed confidence that they need through feeling good about what they are wearing and also the brand will have women look twice and give him they drop more of attention that he needs. The video exaggerates the reaction of the women but, still convey the notion that through these shoes sex appeal can be achieved.  All some men lack is the style that they need, they may have the money but, if nobody can tell they recede and blend in with every other man walking around. With Guiseppe sneakers they can become the man who can stand out.

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